Probably the most recognised word in the world. Coca-Cola.
History: John Pemberton, an Atlanta pharmacist, stirred up a fragrant, caramel-coloured liquid and, when it was done, he carried it a few doors down to Jacobs’ Pharmacy. Here, the mixture was combined with carbonated water and sampled by customers who all agreed – this new drink was something special. So Jacobs’ Pharmacy put it on sale for five cents (about 3p) a glass. Pemberton’s bookkeeper, Frank Robinson (should have been in advertising!), named the mixture Coca?Cola, and wrote it out in his distinctive script. To this day, Coca?Cola is written the same way. In the first year, Pemberton sold just nine glasses of Coca?Cola a day. A century later, The Coca?Cola Company has produced more than 10 billion gallons of syrup.
Iconic design: Coca?Cola’s history has got a lot of bottle – more than 115 years’ worth, in fact. The world’s favourite soft drink started life as a soda fountain beverage, selling for five cents a glass, but it was only when a strong bottling system developed that Coca?Cola became the world-famous brand it is today.
Collect: Coca Cola Bottles: Coca Cola Collectibles
Visit: If you are interested in branding – we would recommend the following museum – it’s great inspiration on what to collect: Museum of Brands.
Interior Design: We couldn’t help but notice these wonderful new headquarters in London. Coca Cola Headquarters In Central London Below are some of our favourite snapshots.